Adored by many and criticized by many others, the truth is that TikTok has managed to win over users and today it is one of the most popular applications worldwide. Interest in the app grew even more during this confinement phase due to COVID-19 and many took the opportunity to try the app.
Thus, through the analysis of application accounts, TikTok managed to be the app that generated the most revenue in April.
The application that generated the most revenue in April was TikTok
According to the analysis made by the company SensorTower, TikTok and its Chinese version Douyin achieved 315 million downloads worldwide. This result concerns only the 1st quarter of 2020.
In financial terms, in general, TikTok was the application that generated the most revenue in April, totaling 78 million dollars (~ 71 million euros) accumulated in the month.
But even though popularity has increased worldwide due to the COVID-19 pandemic, it was the Chinese version that contributed the largest share of that value. In particular, the Douyin app was responsible for 86.6% of the amount.
According to the SensorTower, TikTok's revenues come mainly from iOS devices.
This SensorTower data relates only to purchases made for services within the app (in-app purchase), not including, for example, profits due to advertising.
YouTube came in second
Google's well-known video platform, however, was the second application that generated the most revenue in April. The value achieved by YouTube was 76 million dollars (~ 69 million euros), which represents an increase of 56% compared to the same period last year. A curiosity is that 56.4% of the platform's profit comes from US users.
As we can see from the SensorTower table, in general, Tinder was the 3rd app that generated the most revenue in April, followed by Disney + and the Tencent Video application. Netflix comes in sixth, followed by iQIYI and BIGO LIVE. Finally, LINE Manga ranks 9th and lastly the Google One app.